Work
Browse by pillar, region, or just type to find a company. This is a practical view of the brands I've helped across Positioning & Narrative, Content & SEO Engines, and Digital Transformation.

ESPNcricinfo
Content & SEO • Global • 2016–22, 2023–present
Two stints: newsroom rigor → Shorts growth engine.
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Masafi
PR & Communications • MENA • 2023–present
Editorials & PR for a leading FMCG brand.
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Amantra
PR & Communications • MENA • 2023–present
Thought leadership for AI-led facilities management.
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Gupshup
PR & Communications • MENA • 2023–present
Executive narratives for conversational AI.
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Khimji Family
PR & Communications • MENA • 2023–present
Private-client ghostwriting and positioning.
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Ma’an-IGP
PR & Communications • MENA • 2023–present
Thought leadership for a legacy planning startup.
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Optimum Nutrition
PR & Communications • MENA • 2023–present
PR and thought leadership for sports nutrition brand.
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Continental Group
PR & Communications • MENA • 2022–present
Executive ghostwriting & PR across the Middle East.
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PR & Communications • MENA • 2022–present
Thought leadership and PR/editorials for SaaS leadership.
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Dake Rechsand
PR & Communications • MENA • 2022–present
Sustainability PR across the Middle East.
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Innovation Crew
PR & Communications • MENA • 2022–present
PR/editorials for a BTL agency.
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Hegde Dental Clinic
Digital Marketing • India • 2023
Website + Google Business from zero to live.
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Talaga by Mir
Digital Marketing • India • 2023
Brought a heritage boutique online.
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Dream11
Content & SEO • India • 2022
High-volume SEO articles via Altletics.
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FanCode
Content & SEO • India • 2022
Recurring SEO production via Altletics.
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Catena Media
Content & SEO • Global • 2022
Performance SEO content at scale (via Altletics).
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ISL
Content & SEO • India • 2022
SEO content for sports-betting ecosystems (via Altletics).
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Preseasoned (Altletics)
Content & SEO • India • 2022 (6-month project)
0→1 GTM & SEO without paid spend, inside Altletics.
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Hexon Global
PR & Communications • MENA • 2022–23
LinkedIn presence and positioning (via Spacekayak).
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FanCraze
PR & Communications • Global • 2022–23
UI/UX content lead for app redesign (via Spacekayak).
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Porter
Content & SEO • India • 2021
Early-stage SEO blog series for logistics startup.
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